Nike Tennis Pop-up
This summer, GRR completed the design and installation of a purpose-built Nike Tennis pop-up-shop, just 1km from the hallowed courts of SW19.
The store was a hub of tennis activity, featuring vibrant art installations, grass-covered signage and historic memorabilia from Nike's past Wimbledon champions.
As a pop-up shop it only existed for the 2-week duration of the tournament, after which the store returned to its original look and function as a DVD rental store.
This store was a Drapers Design Award Finalist.
"The highly professional project account team from Green Room Retail worked above and beyond the expectations set by Nike's Retail Brand Managers. The project was delivered on time and in budget, and provided the brand with the store they requested to capture the hearts of the Wimbledon tennis fan."
Retail Marketing Manager
Nike Tennis Pop-up
